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EP 62 Three (Marketing) Truths + a Lie

by | Jan 22, 2019 | Podcast

A. Most people are selling the wrong thing. B. People only care about what you can do for them. C. If your marketing is done correctly, you shouldn’t need to sell. D. Marketing works best when you communicate directly to your audience. Which ones are true and which...

EP 61 Strengthen Your Brand Through Transition

by | Jan 15, 2019 | Podcast, Popular

As a personal brand, there are many more things to consider than just the in’s and out’s of business. With our businesses tied so closely to our personal lives, it’s understandable that many businesses suffer through both personal and business transitions. It doesn’t...

EP 60 The MVP Of Your Business

by | Jan 8, 2019 | Podcast

With the excitement of new beginnings in the new year comes the disappointment of last year’s results, frustration, overwhelm and fear of failure or worse yet, of success. If you’ve completed your annual audit and realized last year’s results didn’t quite match up...

EP 59 Your First Day

by | Jan 1, 2019 | Podcast, Popular

On today’s episode, I’d planned to talk about resolutions, goal setting and plans for the new year. However, I received tough news that caused me to question everything, and made me toss out all of my plans for 2019. With this new perspective and recent...